Glamping, the fusion of glamorous amenities with traditional camping, has transitioned from a trend to a popular lifestyle as travelers increasingly seek comfortable and nature-focused experiences. This guide provides a comprehensive overview for individuals looking to establish a glamping business in 2025, whether envisioning a yurt retreat nestled in the woods or a safari tent resort overlooking scenic hills.
Why Start a Glamping Business?
The glamping market is expected to grow significantly in the next few years, thanks to:
- Increased interest in eco-tourism and sustainable travel.
- Travelers seeking remote, quiet accommodations.
- The appeal of Instagram-worthy stays.
- High profitability compared to traditional camping.
With relatively low startup costs (especially if you start small), a glamping business can turn a passion for hospitality and the outdoors into a rewarding venture.
Step 1: Define Your Glamping Business Vision
Before investing in tents or land, clarify your concept:
- Type of Glamping Units: Bell tents, safari tents, domes, yurts, tiny cabins?
- Target Market: Romantic couples, families, digital nomads, wellness seekers?
- Experience Theme: Rustic retreat? Eco-luxury? Adventure basecamp? Farm stay?
Having a clear vision helps you stand out in a growing market.
Step 2: How To Choose The Best Location For a Glamping Site
Your location can make or break your glamping business. Look for:
- Natural beauty (forests, mountains, lakes).
- Accessibility (2–3 hours from urban areas is ideal).
- Zoning regulations that allow short-term rentals.
- Reliable infrastructure (access to water, waste management, and power).
Pro tip: Leasing land is an option if you’re not ready to buy property.
Related: The Ultimate Guide to Choosing the Perfect Glamping Location
Step 3: Understand Legal & Licensing Requirements
Every region is different, so research:
- Zoning laws and permits for short-term accommodations.
- Health and safety regulations.
- Business registration and tax setup.
- Insurance (liability, property, and business interruption coverage).
Consult a local attorney or planning expert to make sure your setup is compliant from day one.
Step 4: Choose and Furnish Your Tents
Invest in high-quality, weatherproof glamping tents that can last through the seasons. Your setup should include:
- Tent Type: Bell, safari, dome, yurt, etc.
- Comfortable Beds: Memory foam mattresses, high-quality linens.
- Stylish Interiors: Furniture, rugs, lanterns, and cozy touches.
- Utilities: Solar power, heating/cooling options, and plumbing if applicable.
Bonus tip: Add unique touches like wood-fired hot tubs, fire pits, or outdoor showers to create that “wow” factor.
Step 5: Set Up Your Booking System
You’ll need a way to take reservations and manage guests. Options include:
- Booking Platforms: Airbnb, Glamping Hub, Hipcamp.
- Own Website: With integrated booking software (like Lodgify, Bookalet, or ResNexus).
- Channel Managers: To sync availability across platforms.
Start with at least one major platform and build toward owning your booking funnel.
Step 6: Price Your Stays Wisely
Research your competition and base your prices on:
- Amenities and location.
- Time of year (offer seasonal rates).
- Extras (e.g., meals, guided tours, firewood bundles).
Make sure to include your costs and desired profit margin in your pricing.
Step 7: How To Market Your Glamping Business
In 2025, digital marketing is everything. Key strategies include:
- Social Media: Instagram and Facebook for visual storytelling.
- Website SEO: Optimize your site with keywords like “glamping near [city/state].”
- Email Marketing: Collect emails and send updates, promos, and availability.
- Influencer Collaborations: Invite travel bloggers to stay in exchange for coverage.
- Google Business Profile: For local search visibility.
Don’t forget to list your business on glamping directories and tourism websites.
Step 8: Deliver a 5-Star Guest Experience
Reviews are gold. Provide:
- Immaculately clean and well-maintained tents.
- Clear communication and check-in instructions.
- Thoughtful extras like s’mores kits, welcome baskets, or local guides.
- Prompt, friendly customer service.
The better the experience, the more repeat bookings and word-of-mouth referrals you’ll get.
Step 9: How to Scale Your Glamping Business
Once your glamping site is profitable, consider:
- Adding more units.
- Offering packages (e.g., yoga retreats, honeymoon specials).
- Hosting events (small weddings, workshops).
- Partnering with local businesses (e.g., tour guides, chefs).
Diversifying your income streams makes your business more resilient.
Final Thoughts
Starting a glamping business in 2025 offers both a rewarding lifestyle and a lucrative opportunity. With the right planning, creativity, and dedication to guest experience, you can build a brand that thrives in this rapidly growing industry.
Ready to take the first step and start a glamping business? Explore Tent Masters’ premium collection of glamping tents—your trusted source for durable, stylish, and comfortable outdoor accommodations.